Digital sovereignty · Pan-African impact

A company with African DNA.

Boosting local purchasing, supporting grassroots producers and equipping homegrown businesses with world-class digital infrastructure.

Guiding tenets

Solidarity as an economic superpower

By spotlighting African creators, artisans and distributors, each transaction strengthens regional wealth retention.

Local data, local control

Protecting African commercial data with localized governance.

Radical inclusivity

Street vendors and rural cooperatives list alongside dealerships and developers.

Value that stays

Minimal friction so small business owners keep the maximum margin.

Ecosystem evolution

Offers from digital solutions

The emergence of digital technologies must enrich the lives of societies, businesses and African consumers. Goodis Africa places its action in an innovative and participatory approach.

Goodis Petites Annonces, our first commercial platform, is the foundation: the range of tools grows with the expertise of our teams, adapting to African transport, telecom and finance realities.

Mobile-first

Built for 3G/4G and low-bandwidth areas.

Simple to start

Register and publish an ad in seconds.

Pan-African footprint

Scaling across 24 African nations

A phased expansion anchored in local governance and partner networks in each country.

AlgeriaBeninBotswanaBurkina FasoCameroonCôte d'IvoireDR CongoEgyptEthiopiaGabonGhanaGuineaKenyaMaliMoroccoNigerNigeriaUgandaSenegalSouth AfricaTanzaniaTogo · HQTunisiaZambia
2021 – 2022

Foundation in Lomé

Launch of the classifieds engine in Togo.

2023 – 2024

West Africa expansion

Rollout across neighbouring West African markets.

2025

Central & anglophone hubs

Integration in Cameroon, Ghana and Nigeria.

2026

East Africa & continental scale

Expansion towards East and Southern Africa.

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“Africa is not simply a consumer market for foreign software. We have the cultural nuance and technical ingenuity to build tools calibrated for our own economies.”

Executive management · Goodis Africa

In figures

Goodis Africa in figures

24

African countries

Francophone and Anglophone trade corridors, unified.

1B+

Population covered

Accessible, low-friction digital touchpoints.

956+

Users every minute

Continuous engagement across the platform.

180+

Categories

From real estate to jobs, trade and services.

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